• Tom DuPree III

Art, Technology, and Business

Let's talk about the intersection of art, technology, and business.

So art and technology, art and the tech world, making things. They're both entirely creative processes and they're both entirely creative industries, but the big difference is the thing that the tech world does so well that we in the art world do not do so well: they have a business-first mindset.

A lot of us in the creative arts world tend to come at it art-first, without any regard for the business aspect of what we do. Now, I I’m not saying one is more valuable than the other but simply that we oftentimes, in our world, forget to even take into account the business part of what we do at all, and if we ever do, it's far down the road after we have already made things and tried to go on this journey of figuring out how to create rather than having created in some form or fashion with the business in mind from the start.

I think it's important to always have that in the back of your mind, that you are a business, if you have any intention of ever making any money off of what you love to do (which odds are you would love to build a career doing what you love).

So if that's the case, when you start at the inception of every creative project, you've got to be mindful of approaching it from a business perspective at some point. You need to be thoughtful of how you're ultimately going to turn this creative process into a product that will serve you down the road.

If you want to earn a living doing what you love, the business portion doesn’t have to be the purpose for what you do, but it does need to be a factor you consider.

Watch the video: https://youtu.be/EYLwReIonuM

Listen to the podcast: https://anchor.fm/tomdupreeiii

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